![]() ![]() When Fishback addresses the subject of the sexes in her light verse, she treats gender roles as conventional and inevitable. ![]() Scholar Catherine Keyser sees Fishback as a kind of covert feminist, “praised for her glamour and her practicality, her feminine qualities and her business acumen.” She goes on: Her light verse appeared in the New Yorker and elsewhere. Once the highest paid woman in advertising, Margaret Fishback made her living working for Macy’s, where she wrote ad copy from 1926 to 1942. Rooney’s novel is based on the real life copywriter and poet, Margaret Fishback. Two recent books, Kathleen Rooney’s Lillian Boxfish Takes a Walk and Lauren Elkin’s Flâneuse, lead the charge. Move over flâneur, here comes the flâneuse, the female version of those famous French city walkers Walter Benjamin loved so much. ![]()
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